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Build it and they will come...great marketing plan for
a baseball field...bad marketing plan for your website.
Yet with at least 80% of car shoppers doing research online, most
dealerships have still not made the adjustment in their advertising
budget to make sure they are getting in front of these customers
in spite of the fact that online advertising is:
- Extremely targeted - you can target a specific city,
region, state, or even your competitor (sshhh)!
- Very affordable - Often a fraction of the cost of radio,
newspaper, or any other advertising you are currently running!
- Measurable - Targeted advertising campaigns can be
measured so you know exactly how many people saw your ad and
how many actually visited your site (and if you have access
to your server, we can even measure how many visits resulted
in leads!).
At UpBus.com, we specialize in setting up targeted marketing
campaigns that fill ALL the holes in your current internet strategies
while driving down the cost of your advertising and reducing your
internet departments reliance on expensive third party lead providers.
Let's talk for just a minute about "holes". What
they are and what you can do about them.
- A customer looking for you at one of the three major search
engines..but they can't find you. This is a "hole"!
So they end up at a site that sends them to a third party lead
generator who then sends your customer to your competition across
town. This happens thousands of times everyday.(read
this for more info).
- A customer looking for your products (new and used) and you're
website is a no-show on hundreds of phrases your customer
is using to try and find your products and services. (You would
be amazed at how people try to find things) This is a "hole"!
But we dig and uncover these obscure terms and this sends you
more highly targeted traffic.
- A customer looking for your competitor. Unlike the third party
lead generation companies, we won't do anything sneaky to try
and trick a buyer into coming to your site...but we can make
sure that anybody looking for your competitor has an opportunity
to see you too. If they can't, wow what a "hole"!
UpBus.com plugs the holes and sends your customer back to you. Our
newest client has realized a 100% increase in traffic
to their website the first week by doing nothing more than allowing
us to set up an inexpensive internet marketing campaign.
Click
here to see our solution packages |
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